Be wowed by OLEDDiscover just how great your entertainment can look with the Sony BRAVIA KD-77AG9BU 77″ Smart 4K Ultra HD HDR OLED TV with Google Assistant.Only with an OLED screen do you get truly exceptional black, shadow, and colour. Each pixel is individually controlled, for the perfect balance of contrast and realism.It looks great from any angle too, so gather friends and family round to watch the big game.Packed with picture technologyMeet Sony’s most powerful processor yet – the X1 Ultimate. Working seamlessly with their Pixel Contrast Booster and TRILUMINOS display, everything looks more natural with greater depth and colour. Details in dark and light scenes are enhanced – you’ll be amazed at the difference.And that’s not all. With support for HDR formats like Dolby Vision, each scene is brought to life with brilliant colour and detail.Sound from screenWhat if your TV didn’t need a sound bar? The AG9 has something unique up its sleeve – Sony’s Acoustic Surface Audio+. It generates sound straight from where the action is happening on screen, so movie soundtracks won’t get lost behind the panel.And with the added bonus of two powerful subwoofers and Dolby Atmos virtual surround sound you’ll get cinematic audio to rival your local multiplex.Seamless lookWith all the sound technology you need built right in, there’s less cables to clutter your space. Whether you opt for wall mounting or the discreet pedestal stand, there’s nothing to take your focus away from what’s on screen.Just what the director orderedA movie or TV series is a labour of love – discover just what the creator had in mind with Netflix Calibrated Mode and IMAX Enhanced. Faithfully delivering the directors vision, dramas and movies look more authentic.You’ll also find all your favourite streaming apps on the AG9, including the likes of BBC iPlayer, Prime Video, and YouTube. You can even catch-up straight from the TV guide with YouView.At your assistanceDim the lights, search for a romantic movie on Netflix, and check how long your pizza takeaway will be – all without lifting a finger. With Google Assistant built-in, all you need to do is ask.You can also connect the AG9 to your Alexa speaker for hands-free control – turn the TV on, adjust the volume, and more.________________________________ Please note: Freeview and some apps & services are only available in the UK. Apps & services may be removed or no longer supported by third party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available.